Your reservation centre in France
Why a central reservations office
We optimise
Process optimisation
Centralisation of reservations: All reservations from different channels are grouped together on a single platform. Real-time overview of room availability and optimisation of rates based on demand and the competition.
Efficient distribution of bookings: Automatic distribution of bookings to the different lodges in the collection.
Advanced management tools: Advanced management tools for rates, promotions, packages and reports.
Improving the customer experience
Smooth booking process: French-speaking customers can book quickly and easily across all channels, with instant confirmation and access to their online account.
Centralised communication: Centralise communication with customers, sending confirmation emails, promotional offers and personalised messages.
Responsive customer service: Facilitate problem resolution and respond to customer queries in an efficient manner.
WE SUPPORT
WE COLLECT
Data collection and analysis
Global view of bookings and customers: The central reservation system gathers valuable data on the booking habits, preferences and profiles of French-speaking customers.
Customer segmentation: This data can be used to segment customers and target personalised offers and communications.
Improved decision-making: Data analysis enables informed strategic decisions on pricing, marketing and revenue management.
Digital integration
Additional booking channel: The central reservation system offers an alternative booking channel to digital platforms and travel agencies.
Synergy between channels: Bookings made via the central reservation system can be synchronised with digital platforms and hotel management systems (PMS).
Customised offers: The reservation centre can use the customer data collected to propose personalised offers on digital platforms.
We integrate
Your competitive advantages in France
A French-language reservations centre, integrated into an omnichannel digital strategy, helps to optimise reservation processes, improve the customer experience, collect valuable data and make informed strategic decisions. It enables other booking channels to be consolidated. Its success depends on its ability to integrate with other systems in the lodge or collection of lodges, to provide a seamless customer experience and to make effective use of the data collected. Finally, regular data analysis and performance monitoring enable the use of the reservation centre to be optimised and the omnichannel strategy to be adjusted.